• #1 ranking on Google ? No one can guarantee SAYS GOOGLE!

    #1 ranking on Google ? No one can guarantee SAYS GOOGLE!

    I keep receiving lots of unsolicited mails / SPAM or uninvited commercial messages from so-called SEO / Search Engine Optimisation expert or digital marketing agency claiming to get MY BUSINESS listed on Google Page 1 ...
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  • Off Page SEO : Make other web pages publish your website's link!

    Off Page SEO : Make other web pages publish your website's link!

    In the previous article On Page SEO : Check Is Your Site Search Engine Friendly? we discussed in detail about On Page Search Engine Optimisation; in this article we will be covering information about Off Page Search En...
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  • On Page SEO : Check Is Your Site Search Engine Friendly?

    On Page SEO : Check Is Your Site Search Engine Friendly?

    Before I begin once again I would like to remind readers that; scope of kotak.co.in is not going into too much of technicalities but to make every business / website owner aware on how digital and social media marketin...
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  • In The World Of Digital Marketing Content Is King!

    In The World Of Digital Marketing Content Is King!

    If you have followed all 21 articles in the “Reading Sequence” & understood What, Why & how of digital / social media marketing its now time to act and start implementing it. So far we discussed ab...
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  • SEO–Search Engine Optimisation Process Who Does What ?

    SEO–Search Engine Optimisation Process Who Does What ?

    As discussed earlier for digital marketing you as business owner should actively participate with your Agency / Vendor. You also need to understand that there are two components involved for digital marketing 1st being...
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  • Understand Keywords to generate leads online!

    Understand Keywords to generate leads online!

    In the previous article we covered about domain booking, hosting and website designing components! Once site is ready and go live; What we begin with is promoting it to bring in more leads. Though one of the component...
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